“It’s great to be
but it’s greater to be
– Will Rogers
The On Target ‘Humanizing’ Process.
Throughout our vibrant office, there’s a feeling that we’re all in this adventure together. We support one another, we care about one another, we’ve got each other’s backs, and we celebrate victories together. When our Marketing director lost her pet snail Rocko to a tragic salt spilling incident, we grieved together. We are human, and every pixel, every word, and every website that we create is infused with humanity. It’s built and designed to touch hearts, inspire confidence and bring all the feels. Here’s how it goes down ↓
Discovery: We begin with a branding brief and style guide as we discover the heart of your company. Our primary objective is to humanize your brand. That humanity will permeate your website copy, blog posts, social media channels, and boilerplates. We’ll have cookies, cocoa, hug it out a few times and get down to work. This is a magical experience.
Plan: Once we’ve had a discovery session with your marketing team, we get to work creating a marketing roadmap to digital success. This roadmap will contain all the secrets of the universe. We’ll analyze your competition, have a frank discussion about your website, and examine budgets, tactics, social media, SEO, advertising, analytics, content production, and online and offline possibilities — and then the magic begins.