Hey there, I’m Keith, and I’m 21 years old. I learned about Internet marketing two years ago when I started trying to make money online for the first time by selling an affiliate product. Very quickly, I began to run into all of the same problems a normal business would have to solve in order to start seeing results. One of the main reasons I took an interest in digital marketing is because of its power to hand-pick your target audiences for your niches. In my opinion, one of the differences a new business owner experiences with the ability to market itself online is allowing their entire market a chance to discover their business from its dawn versus hopelessly reaching out to friends and family for its first sales.
Unlike a regular 19-year-old kid, I spent thousands of dollars in training, software, and paid advertising to learn a bit about what works–and even more about what not to do when it comes to digital marketing. It’s important that I remember there’s always room for improvement, and it’s led me to where I am now, which is something I am proud of. Another important thing I’ve learned along the way is realizing how crucial it is to find a mentor in my field who is great at their craft, and offering them my time in exchange for knowledge.
My first day as an intern here was just about everything I expected it to be. Friendly people, hot dogs, and jokes every minute at the morning conference room meeting. One of my favorite parts of the day was getting to hear everyone “piggy-backing” off one another’s different ideas to help social media engagement for a client, as well as one of my own. For my first week, I got to partner up with SEO expert, Erica, which was great because “SEO” is my favorite aspects of the entire digital marketing experience. Erica pretty much knows everything it encompasses and what is required in order to achieve success with it. I’ve learned so much in one day that I couldn’t remember it all an hour later after getting home.
I took a “leap of faith”, as Shonté would call it, and quit my job in retail just a few weeks ago because I didn’t want to spend any more time doing something that I wasn’t interested in. On Target was the first place I applied to following that decision, and I definitely have positive feelings about the direction I’m heading towards. I’m very much looking forward to the time I’ll be spending with everyone in the later weeks to come.