services

Video Production

Telling Your Story Through the Art of Video

Are you looking for a medium that lets you create strong, emotional connections with your current customers and target audience? Video marketing is one of the best ways to engage and create lasting bonds with your audience. Videos allow people to stay engaged longer while using their sense of sight and sound. That’s why video marketing isn’t going anywhere. If you want to take your business’ marketing efforts to the next level, video production is your clear answer.

Take all of your marketing campaigns to new heights.

In today’s digital world, producing videos for marketing and advertising is not confined to TV commercials. Now you can (and should!) share your marketing video productions with your target audience on digital avenues, in the real world in storefronts or interactive installments, and, of course, broadcast to a mass audience on cable or internet television networks. With all of these applications, a single video shoot can take your marketing campaigns to new heights.

Video marketing is proven to increase consumers’ engagement with your marketing pieces. If your social media ad isn’t getting as many clicks as you thought it would, replacing an image with a video will often improve performance and reduce your cost per click. Furthermore, videos in marketing greatly increase an ad’s memorability. Too often, an advertisement is forgotten as soon as it leaves your audience’s sight. Ad recall increases your brand’s awareness in a lasting manner.

We understand the video production process can be daunting.

Most businesses simply do not have time to produce high-quality, engaging videos on their own. That’s why our project managers guide you throughout the process and keep you involved every step of the way. From conception and storyboarding to on-site shooting and video editing, our video production experts work closely with each partner to develop, create, and bring to market engaging videos that tell the most important story for your audience: your story.

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Let’s talk about the next step

We’d love to learn more about your brand and how On Target can support your digital marketing goals. Tell us a bit about your company and how we can help you grow your brand with our expert digital marketing team.