SEO
As an independent healthcare provider, AvevoRx sought to build a stronger digital presence and stand out among larger corporate brands. Despite growing demand for in-home infusion care, AvevoRx wasn’t showing up where many patients started their search—online. They trusted On Target to guide their digital growth, boost visibility, and increase brand awareness to better connect with patients across the US. While AvevoRx delivered exceptional care, we delivered measurable results.
- Increased ranked keywords by over 600% — from 31 to 244.
- Increased presence in Google’s Page 1 search results (4 keywords on page 1 in 2023, 15 in 2025).
- Achieved a 1300% increase in featured search appearances (snippets, maps, etc.).
When we partnered in 2023, AvevoRx was a new company with a minimal online presence. By mid-2025, their brand was appearing more frequently and prominently in search results. This expanded reach has helped them stand out and gain greater engagement with patients seeking personalized infusion care. Much of this new traffic originated from the regions AvevoRx serves, underscoring that targeted, localized SEO efforts successfully drove real-world patient interest.
Organic Content
At On Target, we know the value of high-quality organic content. We created and applied a focused content strategy that powered notable growth in AvevoRx’s online visibility and organic traffic.
- 160%+ increase in organic search traffic from 2023 to 2024 (2,148 to 5,640 total users).
- 3,500+ users in the first half of 2025, maintaining strong momentum.
- Over 99% of organic traffic came from new users, demonstrating strong reach to first-time audiences.
For a specialized service like AvevoRx—where every detail impacts lives—delivering high-quality, patient-centered content is essential. Together with AvevoRx, we created blogs optimized for key search terms and centered on patients’ real concerns. Our goal was to provide clear, helpful answers to potential clients’ questions, building patients’ confidence in our expertise and fostering trust before they even reach out.
Organic Social Media
AvevoRx needed a compelling social media presence that also amplified its mission and showcased its exceptional services. We developed a strategic, value-driven content plan, delivering consistent, targeted posts across social media platforms monthly. This steady approach built a strong foundation for ongoing connection and awareness within their community.
- 100% growth in organic social traffic from 2023 to 2024 (422 to 849 total users).
Through a combined SEO, content, and social media strategy, this independent provider went from having a modest online presence to capturing meaningful search traffic and visibility in two years, positioning them for continued growth in a competitive healthcare market.
