We’re social media snobs here at On Target. Seriously, we are judging. It makes us twitch when we scroll through our social media feeds and see our friends and favorite businesses misusing their platforms. We see you using bulk hashtags on LinkedIn or posting screenshots as profile pictures, where you can see the battery life and time of day right on your phone. twitch Quality images are all a piece of the puzzle. We have also come across horror stories of business owners posting political opinions or rants about bad reviews on their platforms. Stop. Don’t do it.
Let’s face it: Not everyone knows social media. It doesn’t matter if you’re the business owner, the head chef, the lead bartender, the marketing manager, whatever. Everyone who opens a business assumes they can handle the marketing responsibility in-house, all by themselves. And that may very well be true. But we are to tell you to stick to what you know and let the experts handle the rest. We have your back, and we want you to look good in front of your audience.
Plan or Package
Whether you want monthly posts or a specific campaign promoting a new service, you need to be online gauging prospects. Recently, one of our incredible clients, North Tampa Christian Academy, released a new learning experience in the time of COVID-19. Titan Teacher Network was born to offer parents flexibility in their children’s education. They needed a solid social media plan to launch this innovative education structure. So they turned to us, their loyal marketing agency. We gathered the facts, collected professional videos and high-res images from the school, and produced a social media strategy.
Then there are clients like the Doglando Foundation who prefer a monthly plan and who need a little more action because they are a nonprofit. Twelve social posts discussing their products and services, while boosting traffic to their website and blog. Every. Single. Month. You’ve got to do it if you want to reach your target audience and build your business. Plus, you get to see cute images of puppies. The content is customized to your brand and needs.
Digital advertising is a key component of a marketing plan. Social media platforms, like Instagram and Facebook, allow you to develop ad campaigns that you can boost to reach certain demographics. From strategy to discovery to demographic profiling, we’re the pros. We will get your profile seen.
Analytics measures how well your posts are doing, tells you how many clicks you received, how many comments you received, and more. We keep our eyes on reports to see how well the work is performing and where we need to improve. You won’t need to lift a finger. We handle it all, so you can focus on running your biz.
On Target Digital Marketing is a leading social media marketing agency in Central Florida. We develop content strategies that are customized to fit your personality, brand, and needs. Give us a call at 407-830-4550 so we can start telling your story.