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Launching a Brand: Defining Your Process

Creating an effective process to launch a new brand can be a daunting process. There are several business aspects that go into understanding your market, competition, price margins, burn rate of investments, ROI projections and so much more without any baseline data. Here at On Target, we have successfully helped launch several brands in a variety of verticals from beauty/spa, lifestyle/health/wellness, government and education.  We have defined a process that can help a brand fulfill their digital marketing goals. Check out the infographic below for guidance on how you can identify the steps necessary to define your brand online.


If you’re gearing up to launch a new brand or you are looking to get a fresh take on the digital presence of your existing brand, contact On Target today. We provide skillful service to Atlanta, Orlando & Wichita businesses contributing expert SEO & Digital Marketing services and Development.


Erica Weatherstone