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Education Marketing

education

Educate Your Audience With Digital Marketing For Private Schools

Finding the perfect school is hard. Parents are inundated with options, so you need to make your school stand out. Show prospective parents what school spirit means in your hallways and classrooms. Allow them to picture their child or teen among your facility, staff and students. Once they find your school, give them a reason to stay.

So, where does a parent or student find your school? Online. They search for schools within a certain area in hopes of finding the best one. By optimizing your online presence, you can make sure they find the best school — yours.

For over 20 years, On Target has been helping private schools, independent schools, community colleges and universities build a strong online presence through web design, content, digital advertising, social media campaigns and more. We love schools, and we want to help you bring new students to yours.

Get Parents & Students Excited About Your School

It’s time to let the world know about your school and what makes it shine. Tell the world what you, your teachers, your students and their families already know. Let us help you get the word out through compelling content, shareable social media, and a website that makes current and prospective parents say “whoa.” Through targeted, strategic digital marketing efforts, you can attract the next generation of leaders to your school.

We Love Schools

The importance of education cannot be overstated. Learning is a stepping stone for success in life. We’re dedicated to helping your school thrive by getting you found by prospective students and parents. Our experience with education covers all ages, from preschool to college and beyond.

Fill out the contact form below to start your journey to getting your education marketing on target.

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Education Process

On Target was born digital. From the founding of our company, we’ve provided digital marketing services for clients in a variety of industries. We make sure your brand is seen by your target audience, from the ones who’ve never heard of you to those who just need a small push before they commit.

Discovery

We start by getting to know each other. In discovery, you’ll meet the On Target team and learn about the experts behind your digital marketing. Then, we’ll discuss your business: your culture, your KPIs, your competitors, and your marketing goals.

Creation

This is the part where we make the magic happen. Our expertise, research, and creativity come together to create marketing campaigns that will connect with your target audience. Then, with your approval, we’ll get those campaigns up and running so you can start reaping the rewards.

Maintenance

The internet is an ever-changing place. Keeping up with current trends is key. We offer marketing maintenance that uses engaging content and strategy to keep your website feeling fresh to customers and algorithms alike.

Strategy

Based on the discovery session, we get right to work crafting the best strategy for your business. Our strategies are based on marketing expertise, industry research, and your unique business needs. Once we’ve outlined a strategy, we’ll discuss it with you and fine-tune it based on your feedback.

Optimization

It’s important that your website and social media pages match your brand identity. Most companies get few chances to impress a visitor. We prioritize establishing trust and optimizing your content to make a meaningful impression on your audience.

Reporting

Success isn’t always a numbers game, but tracking important metrics is essential. In the fast-paced digital world, staying aware of your numbers and performance is important for growth. Our reporting provides metrics and offers strategic adjustments for improvement.

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Let’s Connect

We’d love to learn more about your brand and how On Target can support your digital marketing goals. Tell us a bit about your company and how we can help you grow your brand with our expert digital marketing team.