“Real content marketing isn’t repurposed advertising, it’s making something
– Seth Godin
Content Creation For The Hotel Industry
Your hotel is the best of the best. From its five star spa to its world-class dining, your hotel exudes luxury, relaxation, and escape. In fact, your hotel is more than just a brand — it’s a lifestyle. Content marketing can help to showcase that lifestyle, enticing future guests in with the idea that they deserve a day at the spa, a night at the pool, and a place to get away from it all.
Showcase an Experience With Content
When looking for a place to stay, future guests are bombarded with a list of room amenities. But after a while, a king size bed is just a king size bed, and a bathtub is just a bathtub. Set your brand apart by establishing a lifestyle that draws guests in. Not only will they get a kingsize bed with an ocean view when they stay at your resort, but they’ll also get a night under the stars in a makeshift Tuscan village, or maybe they’ll be offered a sunset yoga class; or maybe it’s a nature trail that winds down to the ocean. It’s those offerings that turn your hotel into more than just a place to sleep, and it’s those offerings that can be showcased through expertly crafted content.
Content marketing can elevate your brand, turning it into a lifestyle that guests will come back again and again to experience. Content provides the perfect opportunity to showcase your dining options, spa amenities, and world-class service; content can illustrate your hotel’s story, detail insider knowledge about its location, and, most importantly, inspire guests to get excited — and get packing.
Just like you make sure your guests are pampered, we’ll make sure you’re taken care of. With STREAM, you’ll receive SEO-optimized content that showcases your property, your brand, and your story. Each piece will be fine-tuned to fit your demographic and geographical region and comes complete with social media introductions. To get your content found, SEO titles and meta descriptions are composed by our in-house SEO experts.
Guests want more than just a place to stay; they want a night away, a new experience, and a story they can tell for years. From your hotel’s history to its location to the amazing amenities you offer, we can help share your story. So what are you waiting for? Fill out the form below, and become a part of the STREAM. You’ll be glad you did.